What is a Digital Marketing Roadmap?
A digital marketing roadmap is a strategic plan that outlines the goals, strategies, and tactics for achieving successful online marketing. It serves as a guide for businesses to navigate their digital marketing efforts over a specified period, typically including key milestones and performance metrics.
This roadmap helps ensure that all team members are aligned and working towards common objectives. By providing a clear framework, businesses can adapt their strategies based on market trends and customer behavior, ensuring effective execution.