The market for cycling wear exists to provide specialized clothing for cyclists that includes shorts, gloves, shoes, and jerseys, which enhance comfort, performance, and safety during bicycle rides. The industry experiences growth because more people embrace environmentally friendly transportation, increased health awareness, and cycling's rising popularity as both a competitive sport and recreational activity. People use bicycles as an alternative transportation option because of urban development and heavy traffic, leading to increased demand for stylish, durable, and premium-quality cycling apparel. Customers drive market growth through their pursuit of performance materials that deliver breathability and moisture management and aerodynamic features to improve their cycling experience and endurance.